This past month has been a mix of in-person, virtual, and hybrid galas.
I’ve been working on getting comfortable with different approaches.
These clips represent some new layouts and technology for me, which better allow me to acknowledge and involve at-home bidders.
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Hybrid gala
- 100 in-room guests / 100 at-home guests
- Selling a trip to Martha’s Vineyard
- What to watch: Bids from at-home guests whereby I engaged them by looking at the camera. Also, I realized I needed to stay near the podium or else at-home viewers would see an empty podium.
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Hybrid gala
- 100 in-room guests / 100 at-home guests
- Selling a dinner
- What to watch: Explaining to at-home guests some of the activity happening in the room.
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Virtual gala
- All at-home guests. Unsure how many participated.
- Selling a trip to New York City
- What to watch: The client didn’t want a traditional “2-screen solution” approach as it typically has the auctioneer only describing the item and not calling bids. To add excitement — as much as possible — she wanted to make it feel like a live auction by having me encourage back-up bidders. To accomplish this, we added some equipment and manpower. With help from the team, I was able to acknowledge the back-up bidders on each item sold.
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Virtual gala
- All at-home guests. Unsure how many participated.
- Introducing raise the paddle / fund a need
- What to watch: Explaining how to donate, and acknowledging donors watching and donating.
As I become more familiar with the technology and ways to engage at-home bidders, I look forward to trying new techniques.
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