In May I worked with a dedicated group of fundraisers in Louisiana whose gala raises money to build homes for some of the poorest of the poor in Haiti. Each new home costs a mere $5000. The emphasis at this gala is on the Fund a Need. Though there is a live auction, it's only three or so items. Most of the focus is on the Fund a Need. I thought this group went above and beyond by building a shack onsite. It visually demonstrated to guests what many Haitian families use as a home. ... Read On >
Appeals / Fund a Need / Raise the Paddle
VIDEO: Your Fund a Need auction advocate
If you're interested in running a Fund a Need auction, today (June 23) at 3 PM Eastern time, I'm offering a live webinar called Fabulous Fund a Needs. (Buy the DVD here and you'll be registered for the webinar today). I've written before about them. A growing portion of my business is devoted to doing nothing but the delivery of these speeches. And that's the sub-section I'm writing about today ... the trend of skipping a live and silent auction and just offering a Fund a Need. Each year I ... Read On >
Part 1: The raging debate on auction bid numbers versus names for an appeal
Let me preface this subject with two quick stories. Story #1 While flying back from Eugene, OR, after last weekend's auction, I had lots of time to watch some movies, including Life Itself. The movie is a documentary about Roger Ebert, the Chicago Sun-Times' film critic who recently died of cancer. Ebert shared an amusing story about the challenge of being a movie critic. At work, he sat next to a gentleman who reviewed other arts. Co-workers would come up to his colleague and ask, ... Read On >
Can you cancel the silent auction for a Fund a Need auction instead?
I was speaking in Topeka, KS, about two weeks ago. I mentioned that some participants might want to eliminate their silent auctions and instead offer a well-orchestrated Fund a Need auction. I wasn't kidding. Well-orchestrated Fund a Needs surpass the silent auction revenue at a number of my clients' galas. ++++++++++++++++++++ (CAVEAT: It needs to be the right type of Fund a Need, well-orchestrated, and aggressively marketed. Learn all you need to know with my uber-popular DVD, Fabulous ... Read On >
5 ways to keep your benefit auction’s sex appeal
February is synonymous with Valentine's Day, so this month I've committed to writing every blog post with a tie-in to love, romance, sex and even lust. We've covered auctioneer one-night stands, training your auction volunteers to flirt in the silent auction, and showing the love to your guests. Today, it's about sex appeal. (You know, keeping your benefit auction fresh and attractive.) +++++ Has your gala auction lost its sex appeal? Earlier this month I talked with a long-time auction ... Read On >