The Best of Live raffle is often a good one for in-person fundraising galas, but I find it particularly helpful in virtual galas when we might not be selling the same number of items in the live auction as we typically do in a standard event. Earlier this month a client wanted to educate their Board on this raffle, so I recorded a video describing it. If you're new to the raffle, or just curious as to why I like it for a virtual gala, watch the video. https://youtu.be/zfHDGwZMNU4 ... Read On >
Virtual auction event
The big push at the end — the email campaign in the final hours
I've talked about the tricky matter of determining guest count at a virtual live gala. And I've also covered three tips for boosting virtual gala attendance. Today I zero in on one suggestion relevant for boosting attendance at your virtual gala -- email marketing. This isn't the year to go light on emails. The day and time of your virtual gala is more easily forgotten than your in-person gala. That's why it's important to remind guests multiple times of when your event is ... Read On >
Virtual Gala: One Screen Solution vs Zoom (I prefer Zoom. Here’s why.)
As I've been preaching for several months in my "The Next 6 Months: Conversations" series and "Virtual Gala Cheatsheet," I designate virtual galas into five primary approaches. Two-screen solutions One-screen solutions Zoom Meeting (or webinar) platform 100% pre-recorded Hybrid, which I define as a small group of people onsite and a larger audience watching via livestream Most of the 33 virtual galas I worked in 2020 were either two-screen solutions or Zoom-type galas, but ... Read On >
Hybrid virtual galas: Do they fill the void between virtual galas and in-person galas?
Last last week I heard an interview with Dr. Anthony Fauci, Director of NIAID. He was asked when normal human interactions might resume. In today's VLOG, I read his answer from that interview and consider what happens in that time period between everyone running virtual galas and then groups moving back to traditional in-person galas. https://youtu.be/IuUb0vZziHk As you heard in my video, the short answer is that -- with a lot of "ifs" -- normal human interaction might resume in ... Read On >
Tribute to the nonprofits that forged ahead in 2021
With this final post of the year, I salute those of you who moved forward with a virtual gala this year. Were you brave? Were you a realist? Were you desperate? Who knows and who cares – you did it! Those fresh tracks in the snow are your footprints, and you can update your LinkedIn profile with "virtual gala" experience. The year 2020 pushed us to adapt. “The green reed which bends in the wind is stronger than the mighty oak which breaks in a storm,” said Confucius. You ... Read On >