Sherry Truhlar
Quality Without Compromise
Choosing the right benefit auctioneer can turn your fundraising event from ordinary to unforgettable — transforming it into a lively, entertaining, and highly profitable experience that keeps donors engaged and eager to return year after year.
Mission Statement
At Red Apple Auctions, our mission is simple: help nonprofits raise more money while giving guests an unforgettable experience. We bring energy, strategy, and heart to every benefit auction, transforming fundraising events into evenings filled with generosity and excitement.
Professional fundraising auctioneer
Turning benefit auctions into record-setting events
Sherry Truhlar brings spark and fun to fundraising. As a professional benefit auctioneer, she keeps guests laughing, bidding, and excited to give.
Sherry's mix of energy and know-how turns charity auctions into nights people remember for all the right reasons.
Client Testimonials: Success Stories
Turn your next fundraising auction into a record-setter.
This year, we raised the most ever in our live auction and fund a need/raise the paddle – two critical fundraising aspects of our gala. Further, our net income was over $100K of our goal. We credit Sherry’s expertise, engaging personality and professionalism as our secret ingredient!
Serving Seniors
When we hired Sherry, she assured us we'd have all of the details worked out well in advance. She was right. [In addition to the pre-event consulting] she arrived early and had a list of donors with whom she wanted to connect. She thanked them for their donation, and collected additional information which she used to help increase the price. At the end of the program, the CEO leaned over and said, “Sherry was worth every penny!”
Sherry’s ability to connect with our audience, was truly amazing. The room fell in love with her before the first paddle raise! Sherry engaged the audience, keeping the energy level high and built bidding momentum. The results were rave revues, a successful event, and an increase of overall revenue of 35%.
Housatonic Valley Association